6 Placement Rules for publishers

2015.01.16

Nancy Ryan

(6 votes, average: 4.33 out of 5)

 

If you do not follow any of the following rules, MageNet may stop to sell contextual ads from your sites and/or cancel already sold ads without paying for them.

  1. Place sold ads within the content of your pages and surround them with relevant content. It is strongly recommended that you place sold contextual ads within the content of your webpage because in this case advertisers prolong such ads 3 times longer than ads, placed in the footer or in the sidebar. So if you place ads within the content of your page, you will earn 3 times more. If you do not have any content directly related to the advertiser’s website, create it.
    In content link
    Ad surrounded by text, related to the site topic looks much more natural to everyone: search engines, people, reading your content and our clients, purchasing these ads from you.
  2. Required contextual ad should only be visible at requested page and nowhere else on your website (site-wide placement is not allowed).
  3. You must place sold ads on your sites within 5 days. Once someone buys an ad from you, MageNet will send you an email, requesting you to place a purchased ad on your webpage. If you successfully place the ad, click “Сheck” button, and MageNet finds it on your site, this deal will be considered as active and in 30 days you’ll receive your first payment for it. If you do NOT place the ad on your site within 5 days, the deal will be canceled. In this case MageNet will stop to sell new ads from all of your sites until you take some steps to resume ad sales.When the sold ad is not placed, your MageNet publisher rating will be automatically lowered so you’ll start to receive lower number of ad sales in the future. This was done in order to motivate you either to place all sold ads on your websites or to limit your sales to certain pages in your sales settings or to set your own prices so that you don’t get those ad sales, which you don’t want.
  4. All contextual ads must be static. All sold ads must always stay on those pages, where they were purchased. It means, that if you want to place an ad on the homepage of your blog, then you must place it so that it won’t be moved to the second page later along with the content, which goes to archives. If the ad was sold from the homepage of your blog, you should NOT place it within the blogpost, which is shown on your homepage now, but which will be moved to the archives later. You must place the ad either within the sticky blogpost, which won’t be moved to the archives later, or somewhere else on your homepage. Sold ad should be placed & always stay on that page, from which it was sold.
  5. All ads should be easily found by search engines. Attempts to hide or conceal the ad’s text on your webpage(s) will result in your account being canceled.
    Search engine
    This includes using noindex/noarchive meta tags, nofollow tags, redirections, robots.txt redirections and cloaking methods.
  6. Do not mark ads as paid, sponsored, affiliate, or similar. Many ad sellers openly advertise the fact their paid ads are sponsored in one way or another. You might as well go outside to find the switch for Google to beat you with. We recommend not to admit that ad is sponsored. That goes for ad anywhere on your site, be it the sidebar, or in the middle of your content.
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